Article - Leong Wai Yan
Understand why people are not acting and responding in a timely manner allows government agencies to implement nudges that can slightly improve compliance rates.
Conference material - Ivan Yeo, Leong Wai Yan, Rory Gallagher, Ho Teck Hua, Dilip Soman
Plenary session 1 consisted of a short presentation, followed by a discussion session among the panellists as well as Q&A with the audience. Read on for the summary of the discussion points of plenary session 1. For more details on the presentation, you can follow the link to the presentation slides.
Features past issues of Ethos, event materials and CSC-authored case studies and toolkits
Opinion - Ho Teck Hua
Behavioural science has shown that a small nudge in the right direction can produce positive results with enormous benefits.
Article - Sharon Tham, Yap Jun Liang
A randomised field trial has helped identify key habits and motivations of concession bus riders.